The Branding Gods (Mostly) Love Google’s New Logo

The Branding Gods (Mostly) Love Google’s New Logo

Google revealed a new logo yesterday, and in our book, it’s pretty great. With a smoother, sans serif typeface, it’s built to shrink legibly to fit the smallest screens. But the bigger story is its animated interaction language—the fact that it can morph into a series...
Ben Chestnut’s 5 Rules for a Creative Culture

Ben Chestnut’s 5 Rules for a Creative Culture

There’s not many CEOs I admire as much as MailChimp Co-founder Ben Chestnut. We keep reminding ourselves of his 5 rules for a creative culture. He shares our values… 1. Avoid rules. Avoid order. Don’t just embrace chaos, but create a little bit of it. Constant...

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